SIRPLUS
ABOUT SIRPLUS
Sirplus is a London-based menswear brand known for its timeless, sustainably-made clothing. By using surplus fabrics and focusing on craftsmanship, Sirplus creates elevated, everyday essentials with a contemporary edge.
To support Sirplus with high-quality, on-brand content that drives engagement, promotes new collections, and enhances their storytelling across Instagram, ad campaigns, and newsletters. The objective was to maintain a consistent and elevated brand aesthetic while maximising visibility and conversions.
THE GOAL
The Made You Look team provides ad-hoc content creation services, including photography, graphic design, and creative direction tailored to Sirplus’s evolving needs. We produce visually cohesive content for their Instagram grid and stories, develop dynamic creatives for ad campaigns, and design eye-catching newsletter visuals to enhance email marketing efforts. Each piece of content is crafted to align with Sirplus’s refined, modern aesthetic while driving audience engagement and brand growth
